This unique situation also presents opportunities. When people are stuck at home, their internet usage skyrockets. What better time to give them great content than when they actually have time to read it. To discover how White Horse Web Solutions can help you attract a new readership to you and your business or hobby contact us at email address ...

Think about your future. Your sales may be affected in the next couple of months, but focus your efforts on summer autumn and winter. Think about what you can do to up your game then to recover lost revenue. To discover how White Horse Web Solutions can help you prepare for the challenges that the coming business year will present contact us at email ...

We all need to look after our mental health during these special times too. Get your news from reputable sources and control your social media time. If your feed is filling up with negativity, take the opportunity to cull those who don’t share your passion and empathy.

Difficult times are an opportunity to grow and grow together as communities. ...

Is there anything your business could offer your local community, like free deliveries? Helping those in need within your neighbourhood will help spread positivity and give people a boost. People will remember your support in better times, and that level of brand recognition doesn’t come from expensive marketing campaigns. . To discover how White ...

Take the spare time you have to crunch the numbers. Analyse your sales data, website traffic and rankings report. What have you been doing well? Can you build on this? Where are you struggling? Can you fill the gap? Stay calm, look for opportunities, strategize and draw up a plan. Could you adjust the way you work to keep risk at a minimum and still ...

Connect with your suppliers and partners, how can you help each other? We’re all in this together and everyone is trying to think outside the box to innovate and survive. Share ideas, collaborate and support each other. . To discover how White Horse Web Design can help you establish strong relationships with your customers and business partners contact ...

Have you got a Google My Business profile ? If not, now’s the perfect opportunity to get one. Make sure it’s up to date. Are your premises open? Are you allowing the public to visit? Do you deliver? What are your opening hours? It’s time to beef up your profile too – make sure yours stands out and attracts attention. Reach out to past clients for ...

If you can’t meet customers face-to-face look for new ways to connect. Offer things like virtual meetings and free consultation calls. Could you do more with video content like virtual tours, interviews, etc? Again, be human. Show you are real people coping with a crisis too. And you can make the most of every lead you get with live chat systems ...

Your customers will have much more time to listen (or read as the case may be). As well as your social media channels, send regular e-communications like newsletters to keep your company at the forefront of people’s minds. Are you still open? What new policies have you put in place? How are you dealing with this crisis? And don’t be afraid to help ...

Reach out to people via social media. Be informative and reliable, look for ways to connect and offer support. When people are isolated, social media will become an even more important avenue for entertainment and even joy – give people something to enjoy, be fun and offer a few laughs, even if it’s at your own expense. It makes you human, and human ...

Now is an ideal time to look at boosting your rankings on search engines with effective SEO. With so many people using the internet for shopping, entertainment and future planning, you need to make sure you’re competing in SERP and on that all-important first page. Is your site easy to crawl? Is your content targeted and optimised? Have you done ...

With people stuck at home, they will want something to read – and they’ll actually have time to read it. Take this opportunity to connect with your audience, blog regularly, provide entertainment, offer support and give advice. Now’s a great time to build a long-lasting relationship with your audience. Show them that you’re open for business, knowledgeable ...

If you’ve been meaning to update your website for some time, now is your opportunity to ensure your site looks great, provides the best possible user experience and has fresh, compelling content. People will be spending a lot of time online – researching, browsing and shopping – so make sure your site stands out and really sells your business. Is ...

First and foremost, keep focussed and keep going. During Covid 19 we find ourselves in exceptional times and it’s easy to forget about your marketing. Brand awareness takes a long time to build up, especially online. By continuing and keeping momentum, you’ll be ahead of your competitors when things start up again (and they will). To discover how ...